What Could Possibly Go Right? The Essential Journey to Scale an Enduring Culture

Restaurateur, entrepreneur, and New York Times bestselling author Danny Meyer reveals the secrets of his widely admired leadership philosophy and the tools he uses to build an energized, cohesive, and motivated culture. In 2006, Danny Meyer owned eleven restaurants, was nurturing a single parkside burger kiosk called Shake Shack, and had just written a bestselling book, Setting the Table, about his company’s unique culture of Enlightened Hospitality. On the first page of that book, Danny proudly declared that in twenty-five years he had never closed a restaurant. But just a few years later, he shuttered his beloved Tabla, a decision that filled him with shame—but sparked a reckoning within him about what it means to be a leader. Danny realized that his fear of failure wasn’t just misguided: it was also an impediment to his innate entrepreneurial spirit. In What Could Possibly Go Right?, he takes the reader along on his journey to learn how he’s delivered a winning culture of excellence at scale. Businesses and organizations have long understood how to scale systems of production.